The Mission Statement - Your Elevator Pitch
- BRANDY GIBSON
- Aug 30, 2024
- 2 min read
Updated: Jan 18
Within the marketplace, our focus is on revenue generation achieved through meticulous business planning, detailed calendars, effective time management, and prioritization of tasks. While this approach may seem methodical and demanding, adhering to the plan is crucial for success. It is beneficial to emulate the concise and impactful communication style of Jesus, who could articulate His mission effortlessly in a single sentence.
It is encouraged to effectively articulate your mission statement within a concise time-frame of sixty seconds. This task is achievable with dedication and focus. Keep in mind that you are representing both yourself and your business. A good example to follow is how Jesus delivered the Beatitudes with clarity and authority, as described in Matthew Chapter five. By reflecting on Genesis 1:27, where it is stated that we are made in His image, we are reminded of our ability to communicate with precision and confidence. By confidently presenting your mission statement, you can capture the interest of others effortlessly. Remember, as the face of your business, it is essential to endorse yourself by communicating your purpose effectively.
Strive to craft a concise and straightforward mission statement, following the example set by Jesus. In contrast to the prevalent traditionalism and hollow theology of his time, Jesus communicated his purpose effectively and eloquently. His mission statement, as recorded in John 10:10, succinctly conveys his intent: "I have come that you might have life and have it more abundantly."
It is essential to have a clear understanding of your direction and objectives. Familiarize yourself with your mission statement by sharing it with your closest associates, and refine it by ensuring it is concise yet impactful. Keep in mind the importance of delivering it within a brief time-frame, ideally under a minute.
Dr. Brandy F. Gibson
Your UncommonBran In The Marketplace
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